The first episode of the ‘Cask 88 Lock-In’ airs at 7.30pm BST, to keep whisky enthusiasts around the globe entertained with a diverse mix of comedy, music and Scottish whisky features, in full compliance with social distancing.
April 15, 2020
EDINBURGH — Wednesday 15 April 2020 – Scottish whisky broker and award winning independent bottler Cask 88 today launched their online channel, ‘Cask 88 Lock-In’, offering a combination of sketches, interviews with industry figures and whisky enthusiasts, musical performances, and Scottish whisky news and features, with the aim to connect whisky enthusiasts internationally for a digital happy (half) hour. With the COVID-19 pandemic causing bars, pubs and restaurants to close across the globe, the team at Cask 88 aim to fill the gap for socially isolated fans of Scottish whisky, helping them to raise a glass collectively across the web, while championing organisations that are working towards relieving the impact of the global pandemic.
Hosted by Scottish whisky writer Sam Laing, ‘Cask 88 Lock-In’ will air on the Cask 88 website and social media channels every Wednesday at 7.30pm BST, starting Wednesday 15 April 2020, with episodes available on-demand after that date. An extended cut of interviews from each episode will also be available on-demand. For each episode in the series, Cask 88 will donate to an organisation working to relieve the impact of the COVID-19 virus, while encouraging viewers to make their own donations. The first episode will raise money for the WHO Solidarity Response Fund, as championed by Wellcome’s COVID-Zero Fund, an initiative which aims to raise at least $8 billion by the end of April, to cover the global funding shortfall for vaccines, treatments and testing for coronavirus.
In the first episode, Sam will be getting tips on how to pair food with whisky during lockdown from author and broadcaster Rachel McCormack (Author of Chasing the Dram; panelist on BBC Radio 4’s The Kitchen Cabinet) and discussing lockdown drams with Glenfiddich Single Malt Brand Ambassador Mark Thomson. Musician and Whisky Writer Felipe Schrieberg (One half of the Rhythm & Booze Project; Forbes Whisky Columnist; World Whisky Awards and World Cognac Awards Judge) provides us with some lockdown blues straight from his living room. “A huge welcome, and thank you, to everyone who tunes in to our weekly deep dive into the world of whisky,” said presenter Sam Laing. “In no way should this be taken as medical advice, but you wouldn’t need to tell us twice: Stay Safe, Stay Indoors, Pour Yourself a Dram, and Watch the Cask 88 Lock-In.”
To view episodes of Cask 88’s ‘Scottish Whisky Lock-In’ and more information about the channel, visit cask88.com/tv.
Notes to Editors:
Presenter Sam Laing is available for interview. Please RSVP to arrange, Miriam Rune: email@example.com / +44 7740 339 628.
Cask 88 Press Room: https://cask88.com/news/
Visit this folder for high resolution images of Sam and guests, and more information about this week’s guests.
High resolution press images available on request, with a selection viewable here: https://cask88.com/press-library/
About Presenter Sam Laing
Ever since his grandmother rubbed a few drops of her preferred blended Scotch on his gums to ease the emergence of his first teeth, Sam Laing has had a connection with whisky. Since moving to Scotland five years ago, Sam has become ever more devoted to a good dram. His background in Biological Science focused his curiosity on the hidden science behind the spirit – the unique alchemy that each distillery works in creating its own style.
Sam spent a stint working at the Scotch Whisky Experience in Edinburgh where he introduced countless new aficionados to Scotch, uprooted the concerns of whisky sceptics and reassured those who had already taken first steps on their own whisky odyssey that their path was a righteous one. Sam brings this same spirit to Cask 88, guiding whisky enthusiasts and new converts alike along the path of whisky appreciation and cask ownership. He presents the ‘Whisky Lock-In’ with aplomb, and though his train of thought may skip stations on the route, we all arrive at the destination as better people.
About Cask 88
Whisky cask broker and independent bottler Cask 88 is on a mission to take discerning clients on a journey from cask to glass, by offering clients the opportunity to select, purchase, label and package their own exclusive whisky drawn from the finest Scottish whisky casks. The company founders have been trading collectible single malt since 1987 and opened the Asia office in 2013; now Cask 88 offers a wide selection of old and rare casks from world-renowned distilleries, and provides end-to-end care that includes cask procurement and storage, bespoke packaging design and bottling services. An extensive inventory and expansive global network provide an unparalleled selection of fine whiskies, which attracts a wide clientele from London, Hong Kong and Beijing to New York.